ABOUT US

Hey!

I am Preeti Prasuna, founder of Utssavam, a brand for beautiful handloom and handcrafted sarees.

The love for my mother made me start this brand. My mother was a strong woman, she fought all the odds to be herself. She loved sarees. I feel that her saree was a canvas of love and grace. Its a bond between me and my mother, because when I feel low or miss her, I wear her saree that gives me warmth, strength and confidence.

Utssavam is not only the celebration of womanhood, femineity, festivals, ceremonies and culture. It is also celebration of threads of Indian Artisans and rich traditions that are weaved into a beautiful saree. There are more than 25 verities of handloom sarees and around 10 types of hand crafted sarees in India. let's celebrate them!  

I believe that sustainable handloom sarees have a timeless quality, Which can also be passed on to the next generation along with values and tradition!